Online retailer ASOS investing $100 million in Union City warehouse


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ASOS, one of the world’s leading online fashion and beauty retailers, will invest more than $100 million to expand e-commerce fulfillment operations in Union City.

The British-based company will upgrade its Fulton County facility, building automation throughout to streamline processes and meet the needs of the company’s U.S. customer base. More than 1,000 people are currently employed at the facility. The upgrades will create several high-paying engineering and software development positions, while retaining the company’s current workforce.

“We were proud to make Union City our U.S. base three years ago and are excited to be building on that investment to develop our proposition for our 20-something U.S. customers even further,” said CEO of ASOS Nick Beighton. “Automation will help us to streamline our operation and create additional jobs and we’re very grateful to both state and local authorities for their strong support.”

The ASOS facility is located near Walmart and Amazon distribution centers. It’s one of ASOS’ three sites worldwide, including England and Germany, according to the Guardian. ASOS sells clothing and accessories made by Nike, Steve Madden, Topshop and hundreds more. ASOS also makes its own brand of apparel.

“Georgia continues to capitalize on the rapid acceleration of e-commerce, and it’s exciting to work closely with companies like ASOS to generate jobs and investment opportunities across the state,” said Georgia Department of Economic Development Commissioner Pat Wilson. “I extend my thanks to ASOS for their commitment to Georgia and to our partners across metro Atlanta who helped make this expansion a reality.”